Email Marketing & List Building

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Email Marketing for Affiliate Marketers: The Complete Guide

A complete, honest overview of how affiliates use email: choosing a platform, growing a list, writing welcome emails, sharing links within the rules and staying out of spam.

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Email Marketing & List Building

How to Build an Email List From Zero for Affiliate Marketing

A seven-step plan for starting an email list with zero subscribers, from your list's promise and sign-up forms to your first emails and a 30-day schedule.

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Email Marketing & List Building

Lead Magnet Ideas That Attract the Right Subscribers

Eighteen lead magnet ideas grouped by where your reader is, with examples from different niches and a four-question test for choosing your first freebie.

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Email Marketing & List Building

Can You Put Affiliate Links in Emails? Rules to Check First

Affiliate links in emails are often allowed, but only when your program, your email platform and the law all agree. Here's what to check before you hit send.

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Email Marketing & List Building

How to Choose an Email Marketing Tool: 7 Features That Matter

A vendor-neutral checklist for picking an email marketing tool as an affiliate: the seven features that matter, how to test a platform and which red flags to avoid.

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Email Marketing & List Building

How to Write a Welcome Email Sequence That Builds Trust

A five-email welcome sequence for affiliate marketers, with a timeline, fill-in templates and a way to make your first recommendation without losing trust.

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Email Marketing & List Building

Email Subject Lines Worth Opening: Examples for Affiliates

Fifty original subject lines for every type of affiliate email, plus preview text pairings, reusable formulas and the mistakes that cost you trust.

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Email Marketing & List Building

How to Build a Landing Page for Email Sign-Ups

A seven-step guide to a simple sign-up landing page, with a section-by-section template, honest trust signals and a pre-launch checklist.

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Email Marketing & List Building

How Often Should You Email Your List?

Weekly is a sensible default, but the right email frequency depends on your promise, your material and your readers. Here's how to choose and adjust.

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Email Marketing & List Building

Email Deliverability Basics: How to Stay Out of Spam

A plain-English guide to email deliverability for small lists: authentication, the Gmail and Yahoo sender rules, list hygiene and what to do when emails land in spam.